Favre Leuba nominated for prestigious Swiss creative advertising award

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29-Jun-2008

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Popular Swiss watch brand Favre Leuba has been nominated for the media-teasing project for Switzerland’s (French-speaking) most prestigious creative advertising award, the Grand Prix Romand de la Creation, which awards trophies to particularly effective, creative and original advertising campaigns. The Favre Leuba campaign celebrates the start of a jubilee year (the brand was founded in 1718) for the 290-year company in the run-up to its 300^th anniversary celebrations. The advertising campaign takes the form of little stories, which lead from each other, and traces the rich history of the brand, the universe of the brand and highlights some of its finest products, old and new, through the centuries.

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