Watch Live was presented in Dubai, to representatives of the partner-brands and the local media.
Created by the Fondation de la Haute Horlogerie, FHH Academy is aimed first and foremost at professional sales staff, to help them improve their understanding of the industry and, in doing so, boost their performance on the retail floor. The objective is to increase the desirability of Haute Horlogerie.
The launch coincided with the official appointment of Mr. Alexander Schmiedt as Regional Delegate for the FHH. Alexander is also Regional Director for Vacheron Constantin in the Middle East. Alexander will become the point of contact for all FHH activities and will closely collaborate with the partner-brands. He will develop new initiatives in the coming year to further increase values and knowledge of fine watchmaking in the region.